Social image, influence, and personality are all important facets of the modern model, especially with the necessity of social media presence, but did you know this trend is a tale as old as the fashion model?
Fashion modelling became an employment option to women in the mid-19th century when designers began holding fashion shows in their salons for their clientele. These models were chosen for their relatability to their audience.
In the first decade of the 20th century, models became larger than life when Charles Gibson debuted his illustrations of an idealized feminine figure. Socialite women flocked to Gibson's ideal, becoming muses and models for the movement.
Gibson's girls were not only beautiful but also confident, independent, intelligent, and active, often seen participating in the newly fashionable sport of cycling. Being a Gibson Girl was as much a personality as it was a look. The Gibson girl was incredibly prolific, especially in American culture, becoming the "it" look up until the First World War.
Modelling is a show of personality. Each model carries a unique look as well as a unique personality that will diversify their work. Social media offers a way to package and market a specific look, creating influence and image in the public sphere.
To read more about the history of modelling, check out Elevation Academy's History of the Fashion Industry course.